OWOW CALIFORNIA is a lifestyle
pet fashion brand for our furry friend
OWOW CALIFORNIA is a pet fashion brand founded in December 2021 by friend Jaimie & Inez. The pair grew up with their beloved dogs not just as pets, but vital members of the family. After graduating from the Academy of Art University majored Fine Art and Illustrated Advertising Photography, Two of both are for fashion inspired them to dress up and photograph their dogs on different occasions. They quickly realized the existing market for pet apparel fell far short of their desires, and decided to create OWOW CALIFORNIA, a lifestyle brand for our furry friends.